Birdwatchers | Credit: Brian Ouimette

​Evaluating Our Results

NFWF funds projects that get measurable results. Since our founding in 1984, NFWF has earned a reputation for effective, results-oriented approaches to conservation problems. Analyzing the outcomes of our actions and measuring our impact is an important part of what we do.  

Planning and Evaluation

NFWF uses the best science to identify conservation issues and plan effective action. From the start, we design programs to be outcome-focused. We implement the program according to our business plans and evaluate our results. This information helps us to:

  • Better clarify program goals

  • Gauge progress over time

  • Inform future decision making

  • Improve program management

NFWF Business Plans lay out the strategies for our conservation priority programs. We evaluate our results through third-party evaluations and internal assessments.​​


 NFWF's Review Cycle


​NFWF bases its review cycle on recommendations of the Conservation Measures Partnership.


 Staff Representatives